Sign this petition to tell the 100 most influential resin based plastic producers to change their practices. We, the consumers, don't want our world destroyed by plastic waste. Make the switch to recycled plastics, or pay a "Sea the Future' voluntary contribution, and bring our world back to health.

Join 12,000 Others and Sign The Petition:

Dear business leaders,

We are facing a global plastic waste epidemic that is suffocating our environment. As a member of industry, you have the ability to change the way the world uses and wastes plastic. You have the power to restore our ecosystems, wildlife, and oceans to a healthy state. The 'Sea the Future' initiative will make producing, selling and purchasing fossil fuel plastic less profitable. It will level the playing field, keeping plastic in the economy and out of our oceans and the environment. The end of plastic waste is within reach of our generation if we act now.

  • We are asking that you shift to using recycled plastic, and contribute to the 'Sea the Future Fund' to help clean up our world.
  • Please act urgently before it is too late.

"Let’s imagine a world free of plastic waste."

Andrew Forrest, co-founder of the Minderoo Foundation, delivers a TEDTalk about the plastic waste crisis and proposes a solution that could transform our world into one with #noplasticwaste.

The Plastic
Lifecycle

When our world is in balance, it is healthy. Everything that comes from the earth, returns to the earth and contributes to new life. This cycle is key to healthy ecosystems, and a healthy world.

With plastics, that cycle is currently broken. We make plastic, we use it for sometimes only a few seconds , and then we throw it away. Why? Because it is cheap to make, and too expensive to recycle. Every piece of plastic ever made still exists, in some form of waste, on this earth.

Of the 6.3 Billion tonnes of
plastic waste produced to date only 9% has ever been recycled.
Plastic waste breaks down into micro and nano plastics.
There are as many as 51 trillion microplastic particles — 500 times more than the stars in our galaxy — in our oceans and seas.

It will be our generation that is responsible for the irreversible elimination of oceanic wildlife, and the destruction of the natural world as we know it.
The only time to act is now.

BY 2025, THERE WILL BE ONE TONNE OF PLASTIC FOR EVERY THREE TONNE OF FISH.

Solution

The 'Sea The Future' initiative.

It doesn’t have to be this way.

We can learn from the natural world to create a circular system that keeps plastic in our economy, and out of our environment. We are proposing a global industry-led initiative that fixes the broken system by encouraging industry to make plastic from plastic. We have more than enough plastic already, so we should treat this plastic as a valuable commodity, and give it a new life. And another, and another, and another...

What do we need to kick this circular plastics economy into action? The 'Sea The Future' initiative.

How It Works

Step 1

Voluntary contribution

A voluntary contribution is applied to plastics produced from fossil fuels with the benefit of appropriate regulatory approvals.

Step 2

Domino Effect

The voluntary contribution if passed through the plastics value chain – from the resin producers to the converters, brand owners, retailers – would result in a small increase in the cost of the product to consumers. Modelling indicates an estimated increase of ($US) 1 cent on a takeaway coffee as an example.

Step 3

Stimulate good plastics

The price gap between using fossil fuels and recycled plastic closes, stimulating the switch to good plastics.

Step 4

Drive collection

Fossil fuel-derived plastic waste reflects the higher cost as well, raising its value to a cashable commodity. This drives collection, particularly in countries where the waste problem is at its worst.

Step 5

Industrialise globally

Emerging technologies industrialise globally as they become commercial due to the impacts of the 'Sea The Future' initiative.

Step 6

Embrace the future

If industry embraces the 'Sea The Future' initiative, at least $US20 billion can be collected every year and distributed to environmental remediation efforts, new recycling technologies and infrastructure.

A Seismic Shift

We have the power to restore our world, ecosystems, wildlife and oceans to a healthy state. This is within reach of our generation if we act now.

We need to encourage each producer to leverage their ability to change the way the world uses, and wastes plastic. While we can, and should, make better choices, we need #NoPlasticWaste options that are affordable, and accessible, to everyone.

The 'Sea The Future' initiative will make producing, selling and purchasing fossil fuel based plastics less profitable. It will level the playing field in favor of producing plastic from plastic — keeping it out of our oceans, which is better for us, and better for our environment.

Please sign this petition to ask manufacturers, corporations and retailers to do more to stop this epidemic and join us in creating real solutions.

Sign this petition to tell the 100 most influential resin based plastic producers to change their practices. We, the consumers, don't want our world destroyed by plastic waste. Make the switch to recycled plastics, or pay a "Sea the Future' voluntary contribution, and bring our world back to health.

Join 12,000 Others and Sign The Petition:

Dear business leaders,

We are facing a global plastic waste epidemic that is suffocating our environment. As a member of industry, you have the ability to change the way the world uses and wastes plastic. You have the power to restore our ecosystems, wildlife, and oceans to a healthy state. The 'Sea the Future' initiative will make producing, selling and purchasing fossil fuel plastic less profitable. It will level the playing field, keeping plastic in the economy and out of our oceans and the environment. The end of plastic waste is within reach of our generation if we act now.

  • We are asking that you shift to using recycled plastic, and contribute to the 'Sea the Future Fund' to help clean up our world.
  • Please act urgently before it is too late.

Spread the Word

Spread the word to #SeaTheFuture with #NoPlasticWaste
I want a world with #NoPlasticWaste! Companies should use recycled plastics, or pay a #SeatheFuture voluntary contribution to clean up our world. The time to act is NOW.
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